The most recognized name in cycling, and for good reason. Founded in a Wisconsin barn in 1976, Trek has spent 50 years building bikes across every discipline — road, mountain, gravel, city, and e-bikes. Lifetime frame warranty, sold exclusively through independent bike shops like this one. A great starting point for almost any rider.

Rider-owned and built in Bellingham, Washington since 2001. Transition makes mountain bikes the way riders actually want them — progressive geometry, do-it-all versatility, and zero corporate compromise. Their Speed Balanced Geometry (SBG) was ahead of its time when they introduced it, and their trail and enduro lineup is genuinely one of the best in the game. If you ride singletrack seriously, this is the brand to look at.

Minnesota-based and adventure-obsessed. Salsa has been building bikes for people who want to go further since 1982 — gravel rigs, fat bikes, mountain bikes, and bikepacking platforms that are as at home on a dirt road as they are in the backcountry. Their Warroad, Journeyer, and Fargo models are some of the most versatile bikes ever made. If you want to explore, Salsa is your brand.

Steel is real, and Surly has been proving it since 1998. No trends, no carbon hype — just overbuilt, overdesigned steel bikes that will outlast everything else in your garage. The Long Haul Trucker is a loaded touring legend. The Straggler and Bridge Club handle anything. And the Cross-Check has been a cult favorite for 25 years. If you want a bike that you never have to baby, this is it.

One of the oldest names in cycling — Fuji has been building bikes since 1899, originally in Japan and now distributed globally. Known for delivering real performance at accessible price points, Fuji covers road, gravel, mountain, hybrid, and city riding without cutting corners. A reliable choice for riders who want a proven brand without the premium markup of some competitors.

Jamis has been building bikes for everyday riders since 1979 — dependable, comfortable, and built for real-world use. They cover commuters, hybrids, mountain bikes, road, and gravel with straightforward designs that don’t overcomplicate things. A strong choice for anyone who wants a solid, no-fuss bike at a fair price. One of the most underrated names in the industry.

Amflow builds serious e-mountain bikes — full-suspension rigs designed for riders who want to push further into the backcountry and lap trails longer than a regular bike would allow. Engineered with trail geometry and capable mid-drive motors, Amflow bridges the gap between performance mountain biking and e-bike accessibility. A great choice if you want to keep up with the group or extend your range on longer days out.

CYC Motor builds some of the most powerful and reliable mid-drive conversion systems and complete e-bikes on the market. Known for high-torque motors and solid engineering, CYC appeals to riders who want real power without gimmicks. Whether you’re commuting or looking for a capable electric ride around Cortland, CYC delivers the kind of performance you can feel. Also see our full e-bike and e-scooter lineup at cnyebike.com.